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Sears, Roebuck, and Co.

In date order.

GENERAL CATALOGUES

07464-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Ed 129, F/W 1914. Complete lines for family, home and farm. Clean but back cover and last 52 pages and missing. Otherwise a great addition to any collection. 8"x 11"x 1,562pp. $76.00

07465-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Ed 129, F/W 1914. Complete lines for family, home and farm. Last three pages (horse blankets) are tattered, otherwise clean and in very good condition. 8"x 11"x 1,614pp. $143.00

07466-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Ed 130, S/S 1915. Complete lines for family, home and farm. Last page has been stuck to inside back cover and has a gap, otherwise clean and in very good condition. 8"x11"x1,614pp. $146.00

07464-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Ed 129, F/W 1914. Complete lines for family, home and farm. Clean but back cover and last 52 pages and missing. Otherwise a great addition to any collection. 8"x 11"x 1,562pp. $76.00

07418-M1008CLSS- Catalogue- SEARS, ROEBUCK AND CO., Chicago, F/W 1918, Sample Book of Ready To Wear Clothes For Men and Young Men. Multiple fabric samples throughout catalogue. We thought initially there were a few samples missing (perhaps seven) but on closer examination it appears there were never samples on these pages. Very nice art throughout of suits, overcoats, pants, riding breeches, etc. Remarkable piece of history! Cover wrinkled at spine. It appears staples have been replaced. 7-5/8”x 10”x 56pp. $72.00 

07451-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Philadelphia, Penn. Edition 175. F/W 1937-1938. Full lines. Clothing for entire family. Household goods, kitchen goods, baby goods, furniture, beautiful table and floor radios in grand sepia-tone presentations, About 32 pages of stoves of all kinds for wood/coal, electric, kerosene. Guns, traps, sporting goods of all kinds. Toys, dolls, wheel goods, electric trains, cowboy suits (delightful!), musical instruments, personal health goods, typewriters and office goods, books, jewelry, watches, clocks, nice fountain pens, tools of all kinds, blacksmith tools, pocket knives, cream separators, milkers, flywheel engines, walk behind garden tractor, team harness, saddles, pumps and water well equipment and a whole lot more! Handling wear and cover creases, dog ears first several pages. 8-1/4" x 1,164pp plus order blanks. 11" x 1,162pp. $78.00 

07457-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Kansas City, Edition 178, S/S 1939. Full lines. Surprising selection for the war years. Clothing for entire family, household goods, electric fans (nice!), radios, bicycles, cutlery, farm and dairy goods, poultry, bees, harness, western wear, much more. Postcard for wallpaper catalogue inserted. Some cover soiling, piece torn from page with outdoor canvas awnings. Sound and very serviceable. 8-1/4"x 11"x 1,004pp. $72.00

07493-M1008EHAL- Catalogue- SEARS, ROEBUCK AND CO., Seattle, Edition 198, S/S 1949. After WWII and before Korean War, 1949 was a reasonably good year. Gas was 27¢ a gallon, milk was 84 cents a gallon, a car cost $1,650, a house was $14,500 a loaf of bread was 14 cents, a postage stamp was 3 cents, a hamburger was 20 cents, hot dog was 20 cents, pie was 15 cents, cake was 20 cents, cold drinks 10 cents, coffee was 5 cents, stock market was $200, the average annual salary was $3,600, the minimum wage 40 cents per hour. Believe it or not! The inflation rate then was 3.45%. A comparison to today’s prices is revealing, however. Gas price in today’s dollars would have been $2.70/gal. This catalogue has full lines for family: clothing and shoes, goods for household, farm, shop, auto, sporting, etc. Color and b/w and is in excellent condition. It sits up reasonably square and has few distractions. 8-1/4”x 11”x 1,178pp plus order blanks. $76.00

01951-M0893ELEE- Catalogue- SEARS, ROEBUCK AND CO., South, Catalogue No.267, F/W 1983. 8" x 11" x 1,518pp. $35.00

05799-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO., Midwest/East/South Ed 273H, F/W 1986. 100th Anniversary issue, gate fold announcing minting of Liberty commemorative medal. Very good. 8" x 11" x 1,382pp. $40.00

06539-M0999ECUS- Catalogue- SEARS, ROEBUCK AND CO., Midwest/East, South. Ed.273-H, F/W 1986 Centennial Edition with gatefold announcing minting of Liberty Commemorative medal. Full lines. Excellent. 8" x 11" x 1,382pp. $40.00

06875-M0402ECLL- Catalogue- SEARS, ROEBUCK AND CO., South, Midwest/East. Ed.273-H, F/W 1986 Centennial Edition with gate fold announcing minting of Liberty Commemorative medal. Full lines. Stephanie Powers featured on about 10 pages. Couple of small chips on cover edge, otherwise very good condition. Plus 10pp newsprint insert of overstocked goods on sale. 8" x 11" x 1,382pp. $40.00

04228-M0995EUEE- Catalogue- SEARS, ROEBUCK AND CO., Midwest/East/South Ed. Catalogue No. 273H, F/W 1986. Centennial Edition w/gate fold cover honoring Statue of Liberty and centennial year. Very good condition. 8" x 10-3/4" x 1,382pp. $55.00

04952-M0696EASC- Catalogue- SEARS, ROEBUCK AND CO., All Areas Ed #276Y, Annual 1988, Home, Hardware, Auto, Leisure. Minor cover crease. 8" x 10-3/4" x 762pp. $35.00

07212-M0706EEEE- Catalogue- SEARS, ROEBUCK AND CO.,  STYLE catalogue Vol. 6, 1989. “Fashion update for fall/winter PLUS….over 60 pages of appliances, home fashions and hardware…” Very good condition. 8-1/8" x 10-3/4"x 182pp. $12.00 

00636-M0989EKEE- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Annual 1989. Doodling on front. 1,088pp. $30.00

06550-M0999ECUS- Catalogue- SEARS, ROEBUCK AND CO., All areas. Ed 278A, 1989 Annual Catalog. Home, Hardware and Leisure. Home Furnishings, Hardware, Lawn & Garden, Automotive, Sports & Leisure, Appliances. Very good condition. 8"x 10-3/4"x 1,086pp. $30.00

06557-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. STYLE PREMIER EDITION, Spring 1989. During this period, Sears tried this approach in merchandising their clothes. Predominately women's fashions, but also some children's and men's wear. This premier Style book combined with the 1989 Annual Home, Hardware, Auto and Leisure catalogue to more or less represent the complete line. Excellent condition. 8"x 10-3/4"x 346pp. $25.00

06560-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. STYLE catalog "Updated 6 Times A Year". Vol.3 1989. Cross section of general lines. 8"x 10-3/4"x 190pp. $12.00

06563-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO., STYLE catalog "Updated 6 Times A Year". Vol.4 1989. "The Fall Collection! Men's, women's and children's fashions." Almost like new condition. 8"x 11-1/4"x 458pp. $20.00

05605-M0297ECKS- Catalogue- SEARS, ROEBUCK AND CO, Style Premier Edition, Spring 1989. Excellent. 8" x 10-3/4" x 346pp. $25.00

07453-M0694EE- Catalogue- SEARS, ROEBUCK AND CO., Sears Shop At Home Service, Right Touch, Hanover, PA. Spring 1995. FEATURING STYLE AND VALUE FOR THE HOME BY TAPESTRY®. Easter and home accent pieces, furniture, kitchen things. This period saw Sears casting about trying to figure just what to do to shore up their sagging sales. This seems to be an effort like that. Lots of nice pieces offered here. Colorful in excellent condition. 8-1/4"x 10-3/4"x 56pp. $16.00

 

CHRISTMAS CATALOGUES

00585-B0990CHLK- Catalogue-  SEARS, ROEBUCK AND CO, Christmas 1979, 670pp. $65.00

03661-M0595EREE- Catalogue-  SEARS, ROEBUCK AND CO, Wish Book for the 1980 Holiday Season. Very light cover wear. 8" x 11" x 666pp. $60.00

01914-M0893ELEE- Catalogue- SEARS, ROEBUCK AND CO. Christmas 1982. Southern Ed. "Celebrating the 50th Edition of our Holiday Wish Book." Currier & Ives cover. Excellent. 646pp. $70.00

04451-M1295ELRK- Catalogue-  SEARS, ROEBUCK AND CO, Southern edition Christmas Wish Book. 1983. Excellent. 8" x 11" x 610pp. $60.00

01915-M0893ELEE- Catalogue-  SEARS, ROEBUCK AND CO. 1983 Wish Book. South Ed. Very good. 610pp. $60.00

03147-M0294EHEE- Catalogue-  SEARS, ROEBUCK AND CO., South Ed. 1983 Wish Book. "There’s more for your life at Sears." Excellent. 8" x 10-3/4" x 610pp. $60.00

00590-B0990CKEE- Catalogue-  SEARS, ROEBUCK AND CO, Christmas 1985, 646pp. $60.00

06522-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, Midwest, East, South. Christmas Wish Book, 1986. "Celebrating Sears New Century." Minor cover wrinkle, otherwise excellent. 8-1/8" x 10-3/4" x 670pp. $60.00

00593-B0990CKEE- Catalogue-  SEARS, ROEBUCK AND CO, 1987, "Wish Book For Kids - America’s Greatest Toy Catalogue." All for kids. 304pp. $60.00

01781-M0693EEOC- Catalogue-  SEARS, ROEBUCK AND CO, Christmas, 1987. This is gift catalogue for adults and teens. The toy catalogue for kids is another. Includes Disney videos. Beautiful color throughout. Excellent. 8" x 10-3/4" x 402pp. $45.00

05587-M0297ECKS- Catalogue- SEARS, ROEBUCK AND CO,  Christmas 1987. It's been in a damp environment and some pages a little wavy. Nothing stuck, generally very good condition. 8" x 10-3/4" x 402pp. $30.00 

06524-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, Midwest, East, South. Christmas 1987. Excellent. 8-1/8"x 10-7/8"x 402pp. $60.00

06526-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, For all areas. Wish Book For Kids, America's Greatest Toy Catalog." Christmas 1987. Excellent. 8-1/8"x 10-3/4" x 302pp. $60.00

06527-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, For all areas. 1988 Christmas Wish Book. For entire family, many pages of toys. Almost like new. 8" x 10-3/4" x 674pp. $55.00

06528-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, For all areas. 1988 Christmas Wish Book. For entire family, many pages of toys. Very light cover soil. 8" x 10-3/4" x 674pp. $50.00

07125-M1103ELLE- Catalogue- SEARS, ROEBUCK AND CO., For all areas. 1988 Christmas Wish Book. For entire family, many pages of toys.  Excellent condition.  8" x 10-3/4" x 674pp. $60.00

04090-M0895ECUL- Catalogue-  SEARS, ROEBUCK AND CO, all locations. Great American Wish Book, 1988. Christmas Catalogue. Excellent. 8" x 10-1/2" x 674pp. $60.00

06529-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, For all areas. Christmas 1989. "Great American Wish Book." For entire family, many pages of toys. Like new, still in mailing sleeve. 8" x 10-3/4" x 670pp. $60.00

06530-M0999EAEE- Catalogue- SEARS, ROEBUCK AND CO, For all areas. Christmas 1989. "Great American Wish Book." For entire family, many pages of toys. Like new, still in mailing sleeve. 8" x 10-3/4" x 670pp. $60.00

04955-M0696EASC- Catalogue-  SEARS, ROEBUCK AND CO, Christmas 1990. "The Great American Wish Book." Excellent. 8" x 10-3/4" x 736pp. $40.00 

02447-M0394EAAO- Catalogue-  SEARS, ROEBUCK AND CO. The Great American Wish Book, Christmas 1991. Excellent. 804pp. $40.00

04087-M0895ECUL- Catalogue-  SEARS ROEBUCK AND CO, all locations. Great American Wish Book, 1991. Christmas Catalogue. Excellent. 8" x 10-1/2" x 802pp. $40.00

07127-M1103ELLE- Catalogue- SEARS, ROEBUCK AND CO., For all areas. Christmas 1992. "The Great American Wish Book." Their last (how sad) and probably largest Christmas catalogue. Colorful Santa and kids cover. Excellent condition. 8-1/4" x 10-3/4"x 830pp. $60.00

02047-M0993EEEE- Catalogue-  SEARS ROEBUCK AND CO, 1992. Sears Great American Wish Book. Their last and probably largest Christmas catalogue. Colorful Santa and children on cover. Excellent. 8-1/4" x 11" x 830pp. $60.00

04085-M0895EEKE- Catalogue-  SEARS, ROEBUCK AND CO, All locations. Christmas Wish Book, 1992. Cover tear repaired with archival tissue, otherwise excellent. Very colorful Santa cover. Last and probably largest Christmas catalogue. 8-1/4" x 11" x 828pp. $45.00

04086-M0895ECUL- Catalogue-  SEARS, ROEBUCK AND CO, All locations. Christmas Wish Book, 1992. Small cover edge tears repaired with archival tissue, otherwise excellent. Very colorful Santa cover. Last and probably largest Christmas catalogue. 8-1/4" x 11" x 828pp. $45.00

07042-M1103EEEE- Catalogue- SEARS SHOP AT HOME SERVICE, Show Place, Hanover, PA. 1996. “Warehouse Sale Edition.”  Household textiles, several pages of holiday decorations and goods. Excellent condition. 8-1/8”x 10-3/8”x 22pp. $10.00

 

03225-M0294EREE- Catalogue- SEARS, ROEBUCK AND CO.  Small format 1970 reprint of Fall 1900 Consumer's Guide, Catalogue No.110. Edited by Joseph J. Schroeder, Jr., DBI Books, Northfield, IL.  Repetitive pages have been edited out. Not sure of actual page count.  Book is 5-1/4" x 7" x 5/8” thick. Colorful paperback covers, very good condition. $14.00

03235-M0294ECEE- Catalogue Page- SEARS, ROEBUCK AND CO. Large reprint of page from catalogue No.111 (1901) featuring hair goods: Waves, bangs, wigs, toupees, plus theatrical wigs. For women and men. On heavy ivory stock. Nice item for display. 11" x 14". $8.00

03232-M0294ECEE- Catalogue Page- SEARS, ROEBUCK AND CO. Large reprint of page from catalogue No.111 (1901) featuring "Our Special Screw Dustproof Gold Filled Watches" at $6.25 to $36.10. On heavy ivory stock. Nice item for display. 11" x 14". $8.00

CATALOGUE REPRINTS

 

05834-M0497ECCU- Catalogue-  SEARS, ROEBUCK AND CO, Southern Ed 'X', 1977. "Our Biggest Catalog Sale Of The Year." Minor edge chip. 8" x 11" x 222pp. $23.00

07269-M0607ELOU- Catalogue- SEARS, ROEBUCK AND CO., Large sale catalogue, 1978/79. Appears to be a complete cross section of goods for their big catalogue, including saddles, tools, automotive, yard goods, fruit/nut trees, etc.  Very good condition. 8-1/4" x 11" x 218pp. $24.00 

04957-M0696EASC- Catalogue-  SEARS, ROEBUCK AND CO, Summer Sale, 1981. Cross section of goods. Excellent. 8" x 10-3/4" x 234pp. $15.00 

05671-M0397ELHH- Catalogue-  SEARS, ROEBUCK AND CO, South/Southwest Ed Summer 1982 (Sale). Summertime Special Values. 8" x 10-3/4" x 234pp. $18.00

 

05835-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, no place, Ed 'W'. 1987. "What a Sale!" Very good. 8" x 11" x 147pp. $12.00

05843-M0497ECCU- Catalogue-  SEARS, ROEBUCK AND CO, no place, Ed 'K', 1987. "You're Gonna Love This Sale." w/portrait and carpet inserts. Excellent. 8" x 11" x 142pp. $18.00

06819-M1117ECHL- Catalogue- SEARS, ROEBUCK AND CO, Chicago, Ill.  “MY” Summer Sale catalogue, 1987. Stefanie Powers and Cheryl Tiegs featured on a number of pages. Ink scribbles here and there and a corner nibble, otherwise very good condition. 8-1/8”x 10-7/8”x 295pp.  $18.00

05836-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, Chicago Ed 'PD', 1987-88. "Catalog Sale." Very good. 8" x 11" x 96pp. $12.00

05839-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, no place, Ed 'JR', 1987-88. "Clearance Priced To Go." Excellent. 8-1/2" x 9" x 60pp. $8.00

05840-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, no place, Ed 'X', 1987-88. "Christmas Countdown Sale." 1/2" of back cover corner torn off, otherwise excellent. 8-1/4" x 9" x 96pp. $18.00

05841-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, no place, Ed 'DR', 1987-88. "Savings Sensation." Excellent. 8" x 11" x 96pp. $12.00 

06583-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. Spring/Summer Sale, 1988. Cross section of entire lines. Excellent. 8-1/8"x 10-3/4"x 222pp. $14.00

05585-M0297ECKS- Catalogue- SEARS, ROEBUCK AND CO, no place given. 1988. General sale catalogue. Clothes, appliances, electrics, household, tools, automotive, lawn care, etc. Lt stain and paper lift on back cover otherwise very good. 8" x 10" x 134pp. $14.00

06584-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. Holiday Savings Catalog, 1988. Cross section of goods. "Kiss" pendant and "Heat Cube" brochures laid in. Excellent. 8-1/8"x 10-3/4"x 118pp. $14.00

06561-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. "Red Tag Days", May 30, 1989. Gas grill, air conditioners, dehumidifiers, lawn mowers, yard equip, welding outfit, shop tools, VCRs, camera, TVs, appliances, etc. 8-3/4"x 11-1/8"x 24pp. $8.00

06566-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. "Red Tag Days", November 30, 1989. Gas grill, air conditioners, dehumidifiers, lawn mowers, yard equip, welding outfit, shop tools, VCRs, camera, TVs, appliances, etc. 8-3/4"x 11-1/8"x 24pp. $8.00

06580-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. Price Reduction Guide, 1989. "An Important Announcement From Sears. We've Lowered Our Prices On 35,667 Items From These Two Catalogs." On cover they picture the 1989 Annual Catalog of Home, Hardware, Auto and Leisure along with the premier edition of the Style Catalog. Some pictures and thousands of marked down prices. An excellent study of a defensive strategy that really had very little impact. Sears was struggling to get back in the saddle. Wal-Mart and others had come along and blind sided them! Excellent. 8"x 10-7/8"x 110pp. $8.00

04294-M1095EEEE-  Catalogue- SEARS, ROEBUCK AND CO, Kansas City. Summer Sale 1993. Fashion for family, some household. Excellent. 8-1/4" x 10-3/4" x 254pp. $8.00

SALE CATALOGUES

 

SPECIAL PRODUCT CATALOGUES

03126-M0294AKEE- Catalogue- SEARS, ROEBUCK AND CO., Chicago, Bicycles, No.91R, 1st ed, 1902. Front cover has very elaborate graphics of cherub and bicycles atop the Sears globe. Back has another engraving of the Desplaines Street bldg with nice street scene. Page numbers indicate it was compiled from components of the general catalogue, a somewhat standard practice. 7pp of large bicycle engravings, 5pp accessories including tires, gas lamps, seats, bells, railroad attachment (bars and rail wheel enabled rider to ride the railroad with bicycle!), and much more. Also a velocipede and a tricycle. 4pp testimonials, cover 3 has large ad for "4 pound, 1200pp catalogue". (This one is offered under general catalogues.) Covers age toned, some foxing. Another rare beauty! 8-1/2" x 11" x 20pp. $285.00

THE WOODSTOCK AND ALVA ROEBUCK
       "Alva Roebuck cared little for the pressures of catalogue merchandising, so he sold out to new Sears partners in 1895. He stayed on to work happily at salary running the Sears lantern slides and movie projector ‘entertainment division.’
       "Four years later Roebuck quit to form his own movie projector manufacturing company--with Sears becoming one of his best customers. In 1909 Richard sears made ‘friend Roebuck’ president of the Emerson Typewriter Company, which had been given him in repayment of a loan. While with Emerson, Roebuck invented an improved typewriter called the Woodstock. When Sears died (in 1914), Roebuck returned to his projector company and in 1924 sold it for a handsome sum which he invested in the Florida land boom. He was a busy, happy man until the 1929 stock market crash came and he lost everything.
       "Roebuck returned to Sears in 1933 and worked for wages until 1940 (as sort of a public relations man-- attending store openings, etc. Ed.). He died June 18, 1948, never publicly regretting the fortune he missed by not staying with Sears, Roebuck and Co from the beginning." (From SEARS, ROEBUCK & CO. 100th Anniversary, 1896-1996 by Lorin Sorensen. Cprt 1985, Silverado Pub Co.)
See item #3483. 

 

05829-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, All areas. 1972-73 Craft Center Kits & Supplies. Needle work, yarn items, Christmas ornaments, rugs, floral, handbags, toys, candle making, painting, decoupage, leather, glass, resin, beads, macramé, books, etc. Part of address label panel stuck to cover, otherwise very good. 8-1/4" x 11" x 54pp. $32.00

04052-M0895EEEE- Catalogue- SEARS, ROEBUCK AND CO, Antioch, CA. 1973. Parts For Automobiles and Trucks. Lt vertical fold. 8-1/4" x 11" x 114pp. $18.00

06668-M0900ECUU- Catalogue- SEARS, ROEBUCK AND CO., No place given. Western Catalog, 1978-1979. Full line of western fashions including some square dancing dresses, jewelry, hats, belts, boots, saddles and tack, vet supplies, grooming equipment, etc. A few small silver fish chews on cover edges, otherwise very good condition. 8-1/4"x 10-7/8"x 47pp. $32.00

04558-M1095EEKE- Catalogue- SEARS, ROEBUCK AND CO, Chicago. Woodworking Tools, 1986-87. Nice color presentation. Pages wavy from being stored in damp. No pages stuck, however. 8" x 10-1/2" x 46pp. $12.00

06572-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. Woodworking Tools, 1986/87. Colorful, excellent condition. 8-1/8"x 10-5/8"x 46pp.  $12.00

05890-M0595EEKE- Catalogue- SEARS, ROEBUCK AND CO, Chicago, IL. Catalogue BF, 1987. Farm & Ranch Specialog. "From Bees to poultry, dairy supplies to saddles . . . over 750 hard-to-find products." Inscription on cover, light folds, otherwise very good. 8" x 11" x 32pp. $22.00

05831-M0497ECCU- Catalogue- SEARS, ROEBUCK AND CO, Chicago. 1987. Women's and Half Sizes clothes. Very good. 8-1/4" x 11" x 88pp. $12.00

06570-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. 1987-1988. Sears Heating Specialog. "America's largest catalog assortment of heating products and accessories." Excellent. 8-1/16" x 10-7/16" x 24pp. $8.00

06571-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. 1987-1988. "Sears Heating Specialog. "America's largest catalog assortment of heating products and accessories." Excellent. 8-1/16"x 10-7/16"x 24pp. $8.00

06574-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. Sears STRATUM Specialog 1988 S/S for Big and Tall men. Chicago Bear, Jay Hilgenberg featured on cover. Excellent. 8-1/8"x 10-7/8"x 70pp. $12.00

06575-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. 1988. Sears ZEPPELIN Catalog of upscale fashions for the "with it" young male. Nice photography. Almost like new. 10-1/8"x 10-1/8"x 22pp. $12.00

06569-M0999EEKE- Catalogue- SEARS, ROEBUCK AND CO. MOTORCYCLE ACCESSORIES AND APPAREL. 1988. "For most bikes including Harley-Davidson, Honda, Kawasaki, Suzuki, Triumph, Yamaha, BMW." 8-1/16"x 10-7/16"x 24pp. $24.00

05605-M0297ECKS- Catalogue- SEARS, ROEBUCK AND CO, Style Premier Edition, Spring 1989. Excellent. 8" x 10-3/4" x 346pp. $25.00

06876-M0402ECLL- Catalogue- SEARS, ROEBUCK AND CO., STYLE Catalog, 1989, Vol.4. Clothing for family and nursery goods. Clear stain of front cover. 8"x 11-1/4"x 458pp.  $20.00

05606-M0297ECKS- Catalogue- SEARS, ROEBUCK AND CO, Style Vol. 3, 1990. Excellent. 8" x 10-3/4" x 186pp. $20.00

07453-M0694EE- Catalogue- SEARS, ROEBUCK AND CO., Sears Shop At Home Service, Right Touch, Hanover, PA. Spring 1995. FEATURING STYLE AND VALUE FOR THE HOME BY TAPESTRY®. Easter and home accent pieces, furniture, kitchen things. This period saw Sears casting about trying to figure just what to do to shore up their sagging sales. This seems to be an effort like that. Lots of nice pieces offered here. Colorful in excellent condition. 8-1/4"x 10-3/4"x 56pp. $16.00

 

FRAMED AND MATTED ITEMS

Catalogues and memorabilia professionally matted and framed. Very nicely done and ready for display. We are offering as they came to us, but any could be removed from frames.

03149-M0294LHEE- Flyer- SEARS, ROEBUCK AND CO, Chicago, Sept 14, 1901. Flyer advertising a moving picture film of mob outside the Temple of Music when President McKinley was assassinated and other film of the President. Walnut burl and black frame with black mat under non-glare Lexan. 12-1/2" x 15-1/2" overall. $160.00

03150-M0294AEEE- Coupon Ads- SEARS, ROEBUCK AND CO, Chicago, 1904. Three coupon ads offering piano book, men’s clothing book, wall paper samples, each 4" x 5-3/4". Individually matted in olive, burgundy and gilt frame under non-glare Lexan. 17" x 9" over all. $116.00

03153-M0294REEE- Letter-  SEARS, ROEBUCK AND CO, Chicago. Letter, 1902. "How To Get Our Big 50 cent Catalogue Free." In cursive hand over "per. R.W. Sears, president." Duplicated, possibly on an early hectograph machine. Great letter head of Fulton St. Store and Sears globe, nice typography with red highlites. Letter is 8 1/2" x 11" and frame is 13-1/2" x 16-1/4" overall. Matted under non-glare Lexan. $180.00

03151-M0294AKEE- Coupon Ads- SEARS, ROEBUCK AND CO, Chicago, 1904. Three coupon ads offering baby carriage, spring and summer ladies’ fashions, truss and electric belt. The electric belt coupon is fairly rare. Sears dropped it after 1906. Each 4" x 5-3/4". Individually matted in olive. Burgundy and gilt frame under non-glare Lexan. 17" x 9" over all. $126.00

 

03998-M0894CEEE-  Book- CATALOGUE AND COUNTERS: A HISTORY SEARS, ROEBUCK AND CO by Boris Emmet & John E. Jeuck, Univ of Chicago Press. 1950. 2nd impression. HB, dj, index, illustrated, extensive reference notes. Probably the most comprehensive treatment of the subject ever published. Book fine, dj has tears. 7" x 9-3/4" x 788pp. $75.00

 

03238-M0294CREE- Book- CATALOGUES AND COUNTERS: A HISTORY OF SEARS, ROEBUCK AND CO by Boris Emmet & John E. Jeuck, Univ of Chicago Press, 1950. Another copy with tattered dust jacket, else nearly new. $75.00

 

03239-M0294CREE- Book- CATALOGUES AND COUNTERS: A HISTORY OF SEARS, ROEBUCK AND CO by Boris Emmet & John E. Jeuck, Univ of Chicago Press, 1950. Yet another copy. Dust jacket on this one is pretty good shape, else like new. $85.00

 

02341-M1293LHKA- Book- CATALOGUES AND COUNTERS, A HISTORY OF SEARS, ROEBUCK AND CO, Boris Emmet & John E. Jeuck, The Univ of Chicago Press, 1950, third printing, annotated, extensive biblio, indexed, O.P. Hardback, taped dust jacket. Excellent condition. 7" x 9-3/4" x 788pp. $65.00

05042-M0696EOUL- Book- SEARS, ROEBUCK, U.S.A., THE GREAT AMERICAN CATALOG STORE AND HOW IT GREW By Gordon L. Weil. Stein & Day Pub, NY. 1977. Hardback, illustrated, index. Dust jacket very good, book fine. Front free end paper inscribed to "Uncle Norman" w/message. A typed poem entitled "My Uncle" by one of the gift givers is taped above inscription. Uncle Norman may have been a Sears executive or at least someone who had a particular affinity for Sears(?). The four gift givers apparently worked for Uncle Norman. 6-1/2" x 9-1/4" x 277pp. $38.00

05909-M0897EUUL-Book- SEARS, ROEBUCK, U.S.A. THE GREAT AMERICAN CATALOG STORE AND HOW IT GREW, Gordon L. Weil. 1st, Stein And Day, NY. 1977.Illustrated, indexed. Hardback, fine condition, dust jacket near fine. 6-1/2" x 9-1/4" x 277pp. $38.00

 

03243-M0294EREE- Booklet- SEARS YESTERDAY & TOMORROW, A BRIEF HISTORY OF THE ORIGINS AND DEVELOPMENT OF SEARS, ROEBUCK AND CO. Sears promotional item. 1982. Chronology of the Sears organization from its founding in 1886 up to 1981. Early History, Sears Settles in Chicago, Sears Reorganized, Mail-Order Expansion, Mail-Order Efficiency, Other Improvements, Federation of Merchants, The Catalogs of Yesterday, Sears Enters Retail, Retail Expansion, Allstate Insurance, Decentralization Begins, Merchandising Refinements, Sears Overseas Expansion, Sears Merchandise Group, Market Research, Sears Laboratories, Manufacturing Suppliers and Affiliates, Distribution, Planning, Sears Catalogs, Computerized Operations, and more. Near new. 6" x 9” x 24pp. $30.00

04181-M0995EOEE- Book- THE BIG STORE: INSIDE THE CRISIS AND REVOLUTION AT SEARS. Donald R. Katz, Viking, NY, NY, 1987. 1st ed. Three parts, twenty-seven chapters. Covers it all from the 'glory years' on up to date of writing. Last major work published on Sears. Hardback, dust jacket, index, illustrated. Near new. 6-1/2" x 9-1/2" x 604pp. $21 00

04182-M0995EOEE- Book- THE BIG STORE: INSIDE THE CRISIS AND REVOLUTION AT SEARS. Donald R. Katz, Viking, NY, NY, 1987. 1st ed. Three parts, twenty-seven chapters. Covers it all from the ‘glory years’ on up to date of writing. Last major work published on Sears. Hardback, dust jacket, index, illustrated. Near new. 6-1/2" x 9-1/2" x 604pp. $21.00

 

04183-M0995EOEE- Book- THE BIG STORE: INSIDE THE CRISIS AND REVOLUTION AT SEARS. Donald R. Katz, Viking, NY, NY, 1987. 1st ed. Three parts, twenty-seven chapters. Covers it all from the ‘glory years’ on up to date of writing. Last major work published on Sears. Hardback, dust jacket, index, illustrated. Near new. 6-1/2" x 9-1/2" x 604pp. $21.00

CHRONICLES AND REFERENCE BOOKS

 

MISCELLANEOUS ITEMS

03168-M0294CEEE- Three items- SEARS, ROEBUCK AND CO, Chicago, Dec 1902 - Jan '03.  related to same transaction: 1) 2pp letter dated Dec 27, 1902 from Sears to customer in Eureka, Nevada, acknowledging an order, stating they could not ship c.o.d., assuring him of their appreciation, etc. (Beautiful head. Corner damp stained & small gap into scroll in graphics, gap torn from edge just touching one word of text, spindle file hole). 2) Order dated 1/10/03, filled out by Sears in longhand to same customer for two washers, 4 doz wringer rollers, one mangle, 2 doz mops, and another roller (wringer), in total amount of $23.59. (Nice head. Spindle file hole.) 3) Shipping receipt dated 1/10/03 from CM & ST RR to Sears for these same goods in three parcels. (Tattered edge, spindle file hole). Here's the rub: Although customer is same, the shipping receipt has address of Eureka, Nebraska rather than Nevada! The question: Were the first two pieces in error or the last? Whatever the case, the customer must have received the first letter, otherwise, he would not have known to send the money reflected on the order (he was 55¢ short, by the way, listed as "U.O.Us"). One might suspect that the transaction ultimately created a lot more correspondence. Let's analyze some more: The customer's name is obviously Scandinavian. Judging from his order, we can probably assume he was a storekeeper or was pooling orders for neighbors, a practice encouraged by Sears during this period. Would he more likely have been in Eureka, Nevada or Eureka, Nebraska? For some reason, I suspect Nebraska. I picture him more as a solid farmer than a mining speculator. Eureka, Neb was an unincorporated community about eight miles southwest of Hayes Center in Hayes County, a sparsely populated area (then and now!) in lower SW Nebraska. Another question: Did he ever get his goods?? I hope so! (Isn't this fun?!) Anyway, we've made photocopies of pages 767 and 768 from Sears' 1902 catalogue which picture & describe all these items he ordered. We'll include these copies with this selection. The washers are the Seroco Rotary No.15, & The Richmond Rotary, both manual machines, as is the mangle (smoothing) machine. Three items + photocopies. $35.00

06356-M1198EHOK- Certificate- SEARS, ROEBUCK & CO, Chicago, Ill., U.S.A. Delightful fifty cent certificate for the No.113 Catalogue. Dates from Fall 1903 or Spring 1904.Remarkably distinct cameo of Richard Sears with his signature in printed cursive. Printed in green and black ink with appearance of oversize paper currency. Two very small separations in edge where item was folded for mailing. Two folds hardly visible. Scarce item. 3-5/8" x 7-1/4". $54.00

06357-M1198EHOK- Postcard- SEARS, ROEBUCK AND CO, Chicago, Illinois. ca 1906 to 1908. "Come and See Us When You Are in Chicago." Panoramic engraved view of "Our 40-Acre Plant, The World's Greatest Mercantile Institution." These new facilities were first occupied in 1906. Reverse has map and detailed instructions for getting to the Sears plant from various railroad stations. Map and plant engraving have a light apricot wash tint. Excellent condition except for small, light spot in lower margin and small fleck in typography of Roebuck name on reverse. An altogether delightful and valuable selection! 3-3/16"x 5-1/2". $28.00

03217-M0294AREE- Stereoscopic View Set- SEARS, ROEBUCK AND CO. ca 1908. Stereoscopic View Set "Of The Great Plant Of Sears, Roebuck & Co." Sears put this together just after they moved into the new Homan Street plant. They devoted an entire page in 1908 catalogue to describing the set in great detail. Fifty views of all grounds, buildings, systems, equipment, departments, people coming and going and at work, etc. Each fully described on reverse. No.1 is of "Mr. R.W. Sears, President of Sears, Roebuck & Co., at his desk," with personal message over his signature on reverse. Views contained in a little black leatherette cardboard case, gilt imprinted, "A Trip Through Sears Roebuck & Co." Includes stereoscope of "good quality hardwood" w/engraved aluminum hood. They originally sold the view set for 35¢ or, with scope, 50¢. Some wear to case. View #40 appears newer and brighter and has probably been combined from another set. Else original and excellent. We'll include a photocopy of the descriptive page from the 1908 catalogue. $300.00

02501-M1093CLUEE- Stereoscopic View Set- SEARS, ROEBUCK AND CO, Chicago, ca 1908. Stereoscopic View Set "Of the Great Plant of Sears, Roebuck & Co." Another set. May be a little older than No. 3217. Box is not present. View cards are foxed and worn on top edge. #36 View appears to be a new copy, probably made from another set to complete this set of fifty views. The Stereoviewer appears to be older, although in good shape. We’ll include a photocopy from the 1908 catalogue describing this item as shown above in a reduced format. Viewer and fifty cards. $175.00

02064-M0993EKEE- SEARS AND ROEBUCK PROFIT SHARING CERTIFICATE. No.C279541, 6/11/06. Name of recipient penned in. Amt of $6.61. Has been lightly folded, otherwise very good. 8-1/4" x 3-1/4". $28.00

02065-M0993EKEE- SEARS AND ROEBUCK PROFIT SHARING CERTIFICATE. No.C414314, 7/12/06. Name of recipient penned in. Amt of $3.13. Has been lightly folded twice, otherwise very good. 8-1/4" x 3-1/4". $28.00

02066-M0993EKEE- SEARS AND ROEBUCK PROFIT SHARING CERTIFICATE. No.L2425, 2/23/07. Made out to "The Customer Whose Name Is Recorded Under The Above Number." Amt of $2.25. Very lightly folded.  Excellent. 8-1/4" x 3-1/4". $28.00

02068-M0993EKEE- SEARS AND ROEBUCK PROFIT SHARING CERTIFICATE. No.L1143395, 6/07/07. Name of recipient penned in. Amt of $5.00. No folds. Excellent. 8-1/4" x 3-1/4". $30.00

02069-M0993EKEE- SEARS AND ROEBUCK PROFIT SHARING CERTIFICATE. No.L835725, 6/25/07. Name of recipient penned in. Amt of $3.34. No folds. Excellent. 8-1/4" x 3-1/4". $30.00

03167-M0294EUEE- Order blanks- SEARS, ROEBUCK AND CO, Chicago, Five unused order blanks from 'teens to 1930s. All different. A Time Payment Order Blank promotes The Sears Agricultural Foundation on back. Three have nice graphics on reverse. All. $18.00

03189-M0294EEEE- Letter-  SEARS, ROEBUCK AND CO, Mar 28, 1913. Letter with "Our 40 Acre Home" head, to customer in Ohio. "Dear Sir, On account of the recent storms and high water, which have caused considerable damage to the Railroads, your order will be delayed, etc. . ." In addition to being a nice collectible and display piece, an item like this makes history come alive. In the Midwest, at least, 1913 must have seen a really wet spring! Lightly discolored place where window envelope admitted light (Envelope not present). 8-1/2" x 9". $12.00'

03170-M0294CREE- Flyer-  SEARS, ROEBUCK AND CO, Chicago, ca 1927. Transmittal flyer for big catalogue describing all the great things therein. Light foxing. 6" x 9". $6.00

03994-M0495ECSH- Letter- SEARS, ROEBUCK AND CO, Philadelphia, PA. Aug 19, 1927. Personal letter to a customer in Pennsylvania concerning an order that was never received. They apologize and tell him that order is being sent again and a tracer put on original order. Nice illustration of head of Philadelphia store. Light spot. In window envelope. $12.00

03159-M0294ECKE- Envelope-  SEARS, ROEBUCK AND CO, Unused red/white/blue envelope ca. 1930. "Fastest Dispatch, Via Air Mail or Train, Whichever Is Quicker." 6-1/2" x 3-1/2". $5.00

06899-M0502ERKE- Promotional Booklet- SEARS, ROEBUCK AND CO., 1933. History of the organization and the people who made it work, starting with Richard Sears. Tipped-in center spread of birds eye map of Chicago Exposition and entitled "Sears, Roebuck and Co. at the Century of Progress". Well illustrated throughout with many historical photos. Light wear. 5-1/2"x 7-5/8"x 16pp plus 4pp center spread. $45.00  

03160-M10294ECKE- Reply Envelope-  SEARS, ROEBUCK AND CO, Unused Boston reply envelope. ca 1935. 6" x 3-1/2". $3.00

06659-M0694EHKE- Book- THE GOOD OLD DAYS: A HISTORY OF AMERICAN MORALS & MANNERS AS SEEN THROUGH THE SEARS, ROEBUCK CATALOGUE, 1905 TO PRESENT (1940). By David L. Cohn with introduction by Sinclair Lewis. Simon & Schuster, NY, 1940. What collection would be complete without this important chronicle of the once-upon-a-time world's largest retailer? In light of Sears's difficulties beginning in the 1970s, this work takes on an even more important role, lest we forget just how much a part Sears has played in our lives in the U.S. Faded backstrap, otherwise excellent condition. Hardback. 7"x 10"x 598pp. $55.00

03834- M0695ELEE- Booklet- SEARS, ROEBUCK AND CO, no place given., 1943. Cross Country Planting Guide. Basic information for Sears customers compiled from the files of Better Homes and Gardens Magazine. Covers it all--Fruit trees, nursery stock, ornamentals, flowers, vegetables, lawns. Transplanting, fertilizing, pest control, etc. Tables, illustrations, index. With hand hole. Very good. 8-1/4" x 5-1/2" x 48pp. $17.00

07412-M0311EUOR- Sheet Music- MISTER SEARS AND ROEBUCK as recorded by Dorothy Shay on Columbia Records. Words by Ray Gilbert and William Okie. Music by Al Gannaway. Copyright 1949 by Mark Warnow Music, Hollywood, Calif. Male and female parts. Written for piano, vocal, and guitar. Ms. Shay was a popular comedic recording artist in the late 1940s and 1950s. She later became a character actress and was known as the “Park Avenue Hillbilly.” Sears And Roebuck permeated every faucet of our life once upon a time—even to the extent of having an appeal for a man (or woman) set to music. This is a hard to find piece needing a home in every Sears collection!  As to condition: No store stamps or writing on front or inside. Has small crease top left corner and small crease bottom right corner on page four. Has couple of very small tears top edge and crease where it has been folded in half and then folded in half again. Has some minor rubbing and light soil on back. We have no particular expertise in grading sheet music but are told this would grade in good condition. 9”x 12”x 4pp. $48.00 

03210-M0294EREE- Watch-  SEARS, ROEBUCK AND CO, ca 1950s. Stainless steel, wrist sized watch with visible works back. Seventeen Jewel by Marvin. "Allstate" appears on black/silver face w/second hand dial. Set as hub in wheel of miniature Allstate rubber tire, 2" over all diameter. Fob strap slot. Watch wasn't running when received. I took it to local jeweler, he cleaned and oiled it and it's been running fine since. Some wear on edge of rim where it has been wound in past, otherwise really nice and most unusual. $75.00

03187-M0294ERKE- Award Ribbon-  SEARS, ROEBUCK AND CO, ca 1960s. Blue Award Ribbon with gold braid tie, 4 H Club logo. "4 H Poultry Barbecue. Sponsored By The Sears Roebuck Foundation." Manuf by The Fair Publishing House, Norwalk, Ohio. Like new. Have four of these. 2" x 8". $4.00ea

03215-M0294ELEE- Pin back-  SEARS, ROEBUCK AND CO, ca 1970s. Metal/plastic faced, red/white/blue, 2" diameter. pin back. "We (heart) Our Catalog Customers". Unused. $5.00

03191-M0294EAEE- Water Glass- SEARS, ROEBUCK AND CO, Chicago, no date., probably ca 1970s. Water glass with collage litho of items from Sears 1908 catalogue. Sepia tone on buff, covers all glass except lip and bottom. Only mold marks are circle of dots on bottom. 2-3/4" diameter. x 6" tall. $12.00

03186-M0294CREE- Lapel Ribbons- SEARS, ROEBUCK AND CO, ca 1970s. Red on white silk lapel ribbons. "Dixie Progress Sale. What Dixie Makes . . . Makes Dixie." May have been used when Jacksonville Distribution Center opened(?). Like new. Have six of these. 2" x 6". $3.00ea.

03212-M0294ELEE- Coin-  SEARS, ROEBUCK AND CO, ca 1970s. Half dollar sized gold tone coin: "Kenmore Advantage Washers, Dryers, Standard Of The Industry. etc." In unopened cellophane package. Like new. Have three of these. $6.00 ea.

06845-M0302EEEE- Booklet- SEARS, ROEBUCK AND CO., No place given. Ca 1970s. Caring For Your Rugs & Carpets For Every Room In Your House. Given to purchasers of rugs and carpets. Promotes vacuum cleaners and spot cleaning kits, etc. Very light cover soil and some staple rust, otherwise very good condition. 6" x 6" x 12pp. $12.00

03202-M0294ECKE- Key Chain Holder-  SEARS, ROEBUCK AND CO, 1972. Plastic coin, woven key chain holder: "Sears’ Days Sales Race, E.M. Craig" (guess this is salesman's name). With crossed checkered flags, black on ivory, silver chain. Like new. $5.00

03216-M0294ELEE- Cup Coaster-  SEARS, ROEBUCK AND CO. 1976. Plastic coffee cup coaster. "Think About Your ABC Program While You Drink Your Coffee" and insignia, "Installation Excellence, Celebrating . . . 90th Anniversary Year." Unused. $4.00

03193-M0294ELEE- Cigarette Lighter-  SEARS, ROEBUCK AND CO, Yellow Bic gas cigarette lighter imprinted with large "1" and "Kenmore 50th Anniversary, Solid As Sears." This would have been 1977. Lighter does not seem to have any gas or flint, but like new otherwise. $12.00

03214-M0294CUEE- Pen Knife/Money Clip-  SEARS, ROEBUCK AND CO, 1979. Brushed stainless steel pen knife/money clip with two blades made by Zippo, Bradford, PA, embossed and painted design in blue/yellow/white: "Sears Heavy Duty Laundry Detergent". In clip are twelve "cartoonish" one hundred dollar bills promoting detergent. Apparently unused. All. $60.00

03203-M0294ECKE- Key Ring-  SEARS, ROEBUCK AND CO, 1979. Soft plastic key ring: "Sears Aces Excellence ‘79". With acrobatic bi-plane imprint. Like new. $5.00

03182-M0294ELEE- Magazine Pages of Kit Homes-  SEARS, ROEBUCK AND CO, ca 1980s. Pages cut from unknown magazine featuring story of Sears’s Kit Homes By Mail with updated adaptations by current architects. Colorful reprints and current designs. 8" x 10-1/2" x 12pp. $10.00

03190-M0294ELEE- Tour Map-  SEARS, ROEBUCK AND CO, Chicago, 1984. Very colorful "Skydeck" tour map of the Sears Tower, ". . . largest private office building in the world. . . 4.5 million square feet . . . 1,707 ft high." Views of Chicago in all directions from tower. Like new. 14-1/2" x 14-1/2". $11.00

03192-M0294ECEE- Pen-  SEARS, ROEBUCK AND CO, no place, 1986. Ball point pen in shape of a big "1". Red & white. "Sears 100th Happy Birthday Sale" imprinted. Like new. Have three. $6.00ea

03198-M0294ELEE- Lapel Pin and Key Ring Set-  SEARS, ROEBUCK AND CO, 1986. Sears 100th Anniversary lapel clutch pin and embossed half dollar sized key ring set. New, in cellophane bags and imprinted folder. Have six of these. $12.00ea.

03173-M0294ELEE- Color Litho Print-  SEARS, ROEBUCK AND CO, ca 1986. Large printer's proof color litho of Redwood, MN train station where Richard Sears began his career. Printed for 100th anniversary. Original color art by J.H. Runions. Lt edge wrinkles. Nice piece for framing. 18" x 12". $12.00

03174-M0294ELEE- Color Litho Print-  SEARS, ROEBUCK AND CO, ca 1986. Large printer's proof color litho of Redwood, MN train station where Richard Sears began his career. Printed for 100th anniversary. Original color art by J.H. Runions. Lt edge wrinkles. Nice piece for framing. 18" x 12". 2nd copy. $12.00

03199-M0294ELEE- Key Ring Set-  SEARS, ROEBUCK AND CO, 1986. 100th Anniversary. Embossed, half dollar-sized gold coin key ring set. New, still in original cellophane. Have two of these. $6.00 ea.

06858-M0402ECLL- Promotional Announcement- SEARS MERCHANDISE GROUP, et al, Chicago, IL. Ca 1987. Delightful and colorful little announcement of contest with entry blank, for kids 4 to 11 years old. "Kids, Draw Us a Christmas Catalog Cover and We’ll Help Cover Your College Education." This was for the 1988 Christmas Catalogue. Besides the grand prize they offered national and state prizes. A real piece of history! Two little margin cuts from the press, slight wrinkle. 6"x 5-3/8"x 4pp. $12.00